The group's principal activity is to develop, produce and market television programs and live events. The group is also engaged in licensing and sale of consumer entertainment products. The groups operates in three units, wpt studios, wpt consumer products and wpt corporate alliances. Wpt studios provides licensing of broadcast and telecast rights and membership fees from casinos and cardrooms that host the televised world poker tour events. Wpt consumer products provides licensing and direct sale of merchandise of world poker tour brand, and wpt corporate alliances provide corporate sponsorships that include elements of on-air visibility, corporate live event sponsorship, promotional sponsorships and corporate hospitality events.