The group's principal activity is to provide online personals services in the United States and around the world. The company's web sites enable adults to meet online and participate in a community, become friends, date, form a long-term relationship or marry. It provides this opportunity through the many features on its web sites, such as detailed profiles, onsite email centers, real-time chat rooms and instant messaging services. The company is ranked as the third largest provider of online personals services in the United States in terms of total unique visitors.