The group's principal activity is to design, develop, manufacture and market consumer water filtration and treatment products. The product is of portable nature and consists of a container serving as a water reservoir incorporating water filtering and treatment technology. The water filtration products of the group are designed to provide an improved quality and much better tasting water for the average consumer at an affordable price. The products are primarily designed to treat tap water, reduce chlorine, lead, taste and odor. The customer base for the group's products consists of many major mass merchants, grocery, drug and departmental store retailers as well as hardware and home centers. The products are marketed via television and print media. The group develops filtration products for the removal of biological contaminants including protozoa, cysts and bacteria.
