The group's principal activity is to provide communications services. The group's services include audience insight, strategic planning, creative branding, public relations, advertising, direct response marketing, and internet marketing and face-to-face marketing services. Specific customers of the group include Castrol Industry North America, Concerto Software, First Midwest Bank, ITW industrial Finishing, MAF Developments, Old Second Bancorp, Phonak Hearing Systems, Smurfit-Stone Corp. and Wayerhaeuser. The group operates from the United States.