The group’s principal activity is to provide research and marketing services. The group provides translating ads and reprinting brochures. The group adapts and develops marketing strategies, product positioning and public relations campaigns targeting the Arab marketplace. The group’s services include translation, calligraphy, graphic design and multimedia. Customers of the group include 3D/International, ARAMCO Services Company, Royal Embassy of Saudi Arabia, Petroline, ELS Language Center and Riyadh Bank. The group was founded in 1978. The group operates from the United States.