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William Barbieri leads DS-IQ’s go-to-market strategy and execution. Mr. Barbieri brings over 14 years of strategic planning and development capabilities to DS-IQ. Previously, Mr. Barbieri was Vice President of Planning and Corporate Development for ADVO, a $1.5 billion revenue targeted-media company focused on retailers. At ADVO, he was instrumental in developing and implementing business strategies, culminating with the merger of the company with Valassis to form one of the largest publicly-traded marketing services firms. Prior to ADVO, Mr. Barbieri was a strategy consultant with IBM Business Consulting and PricewaterhouseCoopers, where he advised companies in the retail, consumer packaged goods, technology, life sciences, and business services industries on issues of business planning, marketing strategy, and process improvement. Mr. Barbieri has an MBA from the J.L. Kellogg Graduate School of Management and a BA from Yale University. | 