As CEO and Creative Director at Adwire, Wendy Nield is responsible for overseeing design concept and creative development for all client sites. She has over ten years experience in both the web and advertising industry, specializing in online product promotion, and site development and design. Her design and online marketing projects include sites for Paramount, U.S. Postal Service, New Line Cinema, PBS and Warner Brothers. Wendy stands out as a leader and innovator in the creative design community. She is expert in, and has published articles on issues relating to information architecture, graphical user interface and online user experience. By cultivating the concept that web sites should be thought of as Online Destinations, and thus designed as environments, she has grown Adwire into a company that builds web presences in which clients’ marketing and profitability goals can take hold and take effect. |