Wanda Gierhart President, TravelSmith Outfitters A 19 year veteran of the retail and apparel industries, Wanda Gierhart began her leadership at TravelSmith in December of 2006. Ms Gierhart oversees TravelSmith catalog and website. Ms. Gierhart brings extensive senior leadership and expertise from the multi-channel consumer’s category specializing in branding. Joining TravelSmith most recently from Design Within Reach where she served as Executive Vice President of Marketing as well as heading up Merchandising for the multi-channel modern furniture and accessory brand. Among her numerous accomplishments, Wanda doubled business over a three year period. In 2004 she oversaw DWR’s initial public offering, as well as the roll our of 53 retail studios by 2006. Prior to DWR, Ms. Gierhart was EVP and Chief Marketing Officer of Limited Brands, responsible for repositioning the brand and regaining profitability. Ms Gierhart previously held various marketing and leadership positions at Neiman Marcus Direct and Horchow Mail Order businesses. Wanda launched her career at Electronic Data Systems (EDS) in the Executive Development Program and graduated with a BS degree in Business Administration from the University of Nebraska, majoring in finance. |