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Tom Pick is a marketing and PR executive with more than 15 years of experience in the technology industry, including marketing communications, product management and web marketing. He was previously director of corporate communications at reinsurance intermediary Collins Associates, where he was responsible for developing and implementing an integrated marketing strategy that included media relations, web marketing, sales collateral and event marketing programs. Under his guidance, the company increased website traffic by 400% and tripled its press coverage. Prior to joining Collins, Pick spent nine years with the manufacturing software company SoftBrands (formerly Fourth Shift), where he led a team that successfully launched two new products while producing a 50% year-over-year increase in qualified leads for a mature product in a consolidating market.
Education: Master's degree in marketing from the University of Minnesota's Carlson School; BA degree in Engineering from St. Cloud State University
Leadership: Best Blog Award, Marketing Sherpa 2006 Readers' Choice | 