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Ted Woehrle joined Newell Rubbermaid in 2007 to lead transformational change in consumer understanding, marketing and branding at Newell Rubbermaid. Previously, he held several pivotal marketing and general management leadership positions in a 24-year career at Procter & Gamble. Most recently, he was vice president of marketing for North America, where he led the communication planning, media buying and direct marketing efforts for P&G's $32 billion portfolio of North American brands, including Tide, Crest, Pantene, Pampers and Gillette. In 2005, Woehrle was a key leader on the P&G team named "Marketer of the Year" by Advertising Age magazine and "Media Client of the Year" by Media magazine. In a previous assignment, Woehrle led the development and expansion of P&G's innovative word-of-mouth marketing group, Tremor. His early career with P&G included several brand manager, marketing director and general manager assignments in the Food & Beverage and Family Care business groups. Woehrle also served the marketing community outside the company on the board of directors of the Ad Council and as a committee chair for the Association of National Advertisers. | 