With over 23 years of brand management, marketing strategy, and organizational management, Scott Snyder is an essential asset to Xylem CCI's strategic team. He brings a widely diversified B-to-B and B-to-C business background with start-ups and Fortune 500 companies alike. He was most recently President of Xylem Interactive. His additional experience includes VP of Marketing for Medical Simulation Corporation, VP of Business Solutions for Implementation Management Associates and a Publisher for Reed Elsevier's Cahner's Division. As chief strategy officer, Scott is responsible for developing digital brand campaign strategy for Xylem CCI clients. He also leads the Xylem CCI strategic business units of eSearch, eDirect, eMedia and eMobile. Client experience includes Best Buy, Geek Squad, Jack Link's Beef Jerky, Jamba Juice, US Cellular, National Harbor, Arkansas Valley Adventures, Chili's, Destination Hotels & Resorts, Initial Tropical Plants/Ambius, Church's Chicken, Chipotle, Jimmy John's, Monograms Travel, OrangeGlo International, Hallmark, Wal-Mart, Norwegian Cruise Lines, AAA and Red Robin Restaurants. |