Vice President Products* Sanjeev Sardana co-founded Mobio in 2005 and as VP of Products is responsible for the design and development of all Mobio Applications. Sanjeev has 20 years of consumer marketing, product management, and business development experience in telecom and financial services. Most recently, Sanjeev was Director of Marketing at Cingular/AT&T Wireless, where he was responsible for driving and optimizing customer acquisition using mass media channels.Earlier he was part of the management team responsible for launching a pioneering nationwide direct to consumer MVNO at Capital One Corp. in 1997. There he led various marketing programs using direct mail, TV, radio, & internet and launched the web store front. He was also responsible for credit risk management and many operations and business development activities. In addition, he has led a number of new product launch initiatives at Verizon, Unisys, Capital One, and Schlumberger.Sanjeev has an MBA from Columbia Business School, an MS in Computer Science from Washington State University, and a B. Tech in Mechanical Engineering from IIT Delhi. |