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Ricardo has served as president of The Home Depot Mexico Division since 2001. He joined the company after the acquisition of Total HOME in Mexico. Since then Ricardo has led the accelerated expansion of the division by growing the store count fifteenfold (as of December 2006) resulting in a leading position in the Mexican home improvement market.
Before The Home Depot Ricardo a native Mexican was president and CEO of Total HOME a subsidiary of Grupo Alfa a leading Mexican conglomerate where he spent 21 years in several fields of industry. In addition he served as chief of staff of Alfa’s Emerging Business Division where he had responsibility for strategic business development and finance of the division’s business units. He was elected director of the board of several Alfa subsidiaries including Nemak a joint venture with Ford Motor Company; Alestra a joint venture with AT&T; and Terza a joint venture with Shaw Industries. Ricardo held various senior executive positions for more than 15 years during which he participated in the development and rapid expansion of several businesses. Ricardo spent his early years in several positions and responsibilities in other Alfa business units in the steel petrochemical pulp and paper industries.
Ricardo serves as a board member of ANTAD (Mexico’s National Association of Retail and Department Stores) where he also acts as VP of the Specialty Retail Group. He serves as a board member of Femsa (largest integrated beverage company in Latin America) and the American Chamber of Commerce in Mexico (Monterrey Chapter). He is president of Vida y Salud ABP a Mexican nonprofit association that seeks healthcare and education for low-income individuals.
Ricardo holds a bachelor’s degree in mechanical and industrial engineering from Monterrey Tech and a master’s degree in systems engineering from Georgia Tech. He holds a diploma in business from IPADE a leading business school in Mexico. | 