Red Maxwell, Executive Vice President and Chief Marketing Officer, is a proven design and branding professional with 20 years experience in the marketing field. Prior to working with SilkRoad technology, Red was a principal and creative head of Design Factory International, a highly profitable and successful design and marketing boutique. A three time winner of the London International Advertising Awards, he has developed major brand introductions for RJ Reynolds Tobacco, Danone Foods, Foster's Brewing Company and Planters/ Lifesavers. Red is also a pioneer of internet marketing and has launched online sites and promotions for Hanes, Duke Energy, Sara Lee Foods, Accenture and Yahoo! Prior to his work at Design Factory, Red started the in-house advertising design and photography departments at Polo Ralph Lauren in New York. |