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Pete Rodriquez brings more than 23 years of semiconductor industry engineering, sales and senior management experience to his role as chief marketing officer of Virage Logic. Rodriguez is responsible for driving demand generation initiatives with a focus on establishing and maintaining strategic engagements with Virage Logic’s global customers. He also currently serves as a director for EXAR, a manufacturer of mixed-signal ICs, and previously served as president, CEO and a director of Xpedion Design Systems, Inc., a private, venture-funded developer of electronic design automation solutions for wireless communication which was acquired by Agilent Technologies in 2006. Prior to Xpedion, Rodriguez held senior management positions in sales and marketing at Escalade Corporation, a provider of software for chip design acquired by Mentor Graphics. He also held senior sales management positions at LSI Logic, as well as product management and process engineering positions at Aerojet Electronics, Teledyne Microwave and Siliconix. Rodriguez holds a BS in Chemical Engineering from California Institute of Technology, an MS in Electrical Engineering from California Polytechnic University and an MBA from Pepperdine University. | 