Paul Ramirez has over 20 years experience designing and executing mulitchannel marketing, sales, and operating strategies for professional and consumer services. Prior to Eventful, Paul was SVP of Marketing and Alliance Strategy at Client Shop, Inc., where he positioned San Diego’s fastest growing company for acquisition by Internet Brands, Inc., an Idealab company. As GM and EVP for Affinity2, a Knowledge Universe Company, he created and launched its online platform and community, substantially increasing the company’s enterprise value. He is solely responsible for the creation, launch, and success of Apple Computer, Inc.’s first authorized mail order catalog targeting consumer, home, and small business users, and founded and led the marketing department for Jenny Craig Weight Loss Centres’ largest franchise division. Paul holds a BA and MA degrees from the University of California, and was a research fellow at the Claremont Graduate School IAC. |