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Paul Block joined Merisant as Chief Operating Officer in September, 2004. In November, 2004, Mr. Block became Chief Executive Officer. Mr. Block was elected Chairman of the Board of Directors on February 28, 2006. Prior to joining Merisant, Mr. Block had previously served as President and Chief Executive Officer of Sara Lee’s Coffee and Tea Consumer brand, where he led a turnaround in operating performance. Mr. Block also served as Chief Marketing Officer and, subsequently, EVP General Manager of Allied Domecq Spirits USA, where he was instrumental in the repositioning and double-digit growth of its Courvoisier brand. Additionally, while at Donone International Brands, Mr. Block launched Dannon bottled water in the United States, achieving number one market share after only eight months. He has also held various brand management, field marketing and sales positions at Guinness Import and Miller Brewing companies. | 