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Mike Savage is Merkle’s senior vice president of marketing. In this role, Savage is responsible for the development and execution of Merkle’s corporate marketing initiatives.
Savage has more than 12 years of marketing, consulting, and business development experience with Fortune 500 companies. Prior to joining Merkle, Savage was vice president of sales integration at Snyder Communications, where he was responsible for the company’s cross-marketing and business development initiatives in the United States and the United Kingdom. Prior to Snyder Communications, Savage worked at the management consulting firm Towers Perrin, where he led a number of client engagements in the area of sales and marketing strategy. Savage started his career at Ford Motor Company, where he completed their management program in sales, marketing, and customer service.
Savage is actively involved in the Direct Marketing Association (DMA) and is a member of the Association’s Agency Council. Savage earned both a bachelor’s degree and an MBA from the College of William & Mary. | 