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Mike is a co-founder of Metagenics, Inc. and has been a principal involved in the company’s growth ever since. In the early years, Mike helped develop the sales and marketing strategies that led to Metagenics rapid and continued success. Among other accomplishments, he initiated and co-developed the Health Graph Health Appraisal Questionnaire that has been used in doctors' offices worldwide for over 20 years, and co-created the Nutrition Masters Course series a training program developed to keep healthcare professionals informed of the latest in nutritional science.
More recently, Mike created the FirstLine Therapy® Therapeutic Lifestyle Program, a system that makes it easier and more practical for clinicians in a busy practice to help patients make important lifestyle changes. Mike lectures frequently throughout the U.S. and worldwide on the clinical application of functional nutrition, and is regarded for his professionalism and astute understanding of the science of nutrition, as well as the needs of today's healthcare practitioners and their patients.
As Vice President of Medical Marketing, Mike is responsible for the development and implementation of marketing, advertising, and educational campaigns designed to assist physicians who are integrating natural therapies into clinical practice. | 