A 23-year veteran of the Fallon account management department, Mike joined the agency in 1984 after graduating from Northwestern University's Medill School of Journalism with a master's degree in Advertising. He earned his undergraduate degree in Liberal Arts and Sciences from the University of Illinois. During his tenure at Fallon, Mike has supervised the marketing activities of a variety of clients, including the Holiday Inn brands, Georgia-Pacific, Nikon, Federal Express, Lee Riders Jeans, Purina Pet Foods, Northwest Airlines, Gulfstream Business Jets and General Mills. Four of Mike's accounts-Brawny, Holiday Inn, Holiday Inn Express and Lee Riders Jeans-have been recognized for marketing effectiveness with Gold EFFIE awards from the American Marketing Association. Mike is married with two children and enjoys traveling, the outdoors and any sport that includes physical contact. |