Education
B.Sc. (hons.), AKC, University of London
Additional Information
Michael Kemp, Vice President, is an expert in policy analysis, with particular experience in transportation and in the use of sophisticated survey research methods. His transportation expertise includes demand analysis and forecasting, pricing, marketing, capital investment and service planning, and program and project evaluation. Mr. Kemp served for six years as chairman of the National Academies’ Transportation Research Board Committee on Public Transportation Planning and Development, and he has consulted on transportation policies to the governments of China, the Netherlands, Puerto Rico, Saudi Arabia, Turkey, the United States, and the United Kingdom. He has written extensively on the demand for passenger transportation services, and is co-author of the chapter on urban transportation in the North-Holland Handbook of Regional and Urban Economics. Mr. Kemp also heads CRA's survey research activities. He has more than 35 years of experience in all aspects of market research in the United States and the United Kingdom. While he has specialized in the use of surveys for public policy purposes, he has substantial experience in commercial market research applications as well (in pharmaceuticals, fast-moving consumer goods, automotive and other transportation equipment, financial services, and media research, for example). Mr. Kemp's expertise ranges from designing and directing very large-scale home interview surveys (such as the British Government's National Travel Survey) to small qualitative studies. He is a Full Member of the (British) Market Research Society. |