MARTIN SILVER is responsible for Black Book’s sales strategies. He manages both an inside team of regional sales managers specializing in electronic and printed subscription products, and a field sales staff responsible for data licensing and custom data solutions for clients in the automotive and financial services industries.Before beginning his tenure with Black Book in September of 2006, Silver spent 27 years with AAA Auto Club South. He had executive sales responsibilities for travel sales and also led sales teams in the core membership product area and within the organization’s Automotive Financial Services division. He developed a car buying and financing program for AAA members and was a long-time Black Book customer, integrating Black Book data into the buying and financing product systems. Silver resides in Norcross, GA with his wife Kathy and their two children. |