Dr. Martha Rogers is an acclaimed author having co-authored seven best-selling books with Don Peppers - educator, and a founding partner of Peppers & Rogers Group, an innovative customer-focused management consulting firm, now a division of Carlson Marketing Worldwide. As an Adjunct Professor at the Fuqua School of Business at Duke University, Dr. Rogers has helped to spearhead coursework at the MBA and Exec Ed level on Growing Your Business by Increasing the Value of the Customer Base. She is also the co-director of the Duke Center for Customer Relationship Management and is widely published in academic and trade journals. |