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Mark joined Prospectiv Direct from WiredEmpire, an ECRM software company, which was spun off from CMGi in March of 1998. Mark has over 10 years experience in database marketing and integrated marketing communications. Prior to joining CMG, Mark held the position of Vice President of Sales & Marketing for TPC, a database marketing firm spun off from a leading advertising agency in Boston. He has played a lead role in designing and delivering strategic database marketing solutions for companies such as General Motors, Parametric Technologies, Data General, Polaroid and Digital. | 