Mr. Politi brings over twenty years of deep experience in all aspects of entertainment licensing and merchandising to Planetwide Media. Mr. Politi was the founder and CEO of MPA Publishing Inc., a licensing and merchandising company that produced licensed consumer products for the entertainment industry. Mr. Politi was also SVP/CFO of Zanart Entertainment, inc. (ZANA), a publicly traded entertainment and licensing company. Mr. Politi brings a substantial knowledge base in leveraging brand value for both public and private companies and has been directly involved in the licensing and merchandising campaigns of over 175 films and television licensing and marketing programs including Titanic, Star Wars, Star Trek, X-Files, Batman, Superman, and Looney Tunes to name a few. |