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Maria Pajil Battle is Senior Vice President of Public Affairs and Marketing for Keystone Mercy Health Plan. In this role, Ms. Battle oversees all community affairs and marketing activities. She works closely with senior management to design, implement and oversee key marketing, membership and health promotion strategies and initiatives.
Before joining Keystone Mercy, Ms. Battle was co-founder of the Strategic Healthcare Resource Partnership Group, developing the creative skills and credibility of clients to forge partnerships that promote the health and well being of our communities. In addition, she provided project planning and development, created and implemented marketing plans and provided administrative support as needed. Ms. Battle also served as Vice President of Government Programs, Marketing and Sales for major health maintenance organizations operating in New York, New Jersey and Pennsylvania. In these leadership positions, she demonstrated consistent increases in sales, membership and revenue in the health care insurance industry. Ms. Battle was also employed by the University of Pennsylvania as Cash Manager, and as an Account Executive for the Prudential Insurance Company. Her expertise includes: strategic planning, designing and implementing effective media plans and directing and coordinating community affairs activities, including outreach programs and special events. | 