As director of marketing for EZGSA, Marci oversees corporate branding, advertising and public relations initiatives to build awareness of EZGSA services throughout the business community. Her broad range of advertising and marketing experience, from radio and publishing to hospitality and government, serves as a clear advantage when targeting the diverse audience of potential EZGSA clients. Before joining EZGSA in 2001, Marci served as production manager at Ratner Companies, where she produced promotional campaigns and materials for over 800 hair salons. At Ratner, Marci worked with both creative and marketing teams to create and execute dynamic advertising campaigns for a national client base. Marci previously held the role of Print Buyer at Phillips Publishing, Inc. in which she managed all aspects of printing and distribution of over 80 million direct mail pieces annually. Marci also spent three years as a production coordinator for William J. Kircher & Associates, Inc., where she was responsible for a wide range of diverse and creative production techniques, as well as direct response marketing. Marci began her career assisting the advertising and promotion director at WMAL AM 630 Radio in Washington, D.C., where she wrote and distributed press releases and developed outside promotional campaigns for the station as well as the Washington Redskins. Marci received her BA in Business from University of Maryland. |