Ms. Kelly is the founder and managing partner of Meaning Maker ( http://www.meaningmaker.com/), a high-technology marketing consulting firm that develops positioning and communications strategies that cut through the clutter and deliver the "aha factor" needed to more quickly achieve sales and marketing goals. She focuses on developing creative, logical approaches that deliver quantifiable results, ranging from shortening sales cycles to increasing brand equity. Prior to Meaning Maker, Lois was the CEO and co-founder of Thunder House, a pioneering Internet marketing agency that was acquired by McCann-Erickson. She was also senior vice president of Weber Group, one of the largest public relations firms in the world. Early in her career she was a CEO speechwriter for Fortune 500 companies and a corporate communications specialist for AT&T.]. |