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Liam Goudge serves as Tessera's Senior Vice President, Emerging Markets and Technologies Group. Prior to that, he served as director of worldwide business development at ARM Inc., where he was responsible for identifying and growing ARM's presence in new markets to further diversify and fuel the company's long-term growth. During his eleven-year tenure at ARM, he held numerous business development, sales and marketing positions. As an early stage ARM employee, Mr. Goudge played a significant role in building the company's openly licensable IP business model, which went on to eventually become the world's largest semiconductor IP business. In 2004, Mr. Goudge led the business development group that completed ARM's acquisition of Artisan Components Inc. and AXYS Design Automation Inc. Prior to ARM, Mr. Goudge held managerial positions in marketing at Texas Instruments, in both France and England, where he worked on early wireless products for the GSM cellular market. Mr. Goudge holds a BEng with honors in electronic engineering and French from the University of Nottingham, England, and a postgraduate diploma in marketing from Cambridge College of Marketing. He is a member of the World Affairs Council.
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