The original idea for mediabistro.com was cooked up in 1994, when Laurel then a freelance business writer and Glamour magazine contributor and a friend decided to host a mixer for media people. About 20 editors, writers, and other content creators came to that original cocktail party at Jules Bistro in the East Village. Attendees bought their own drinks and enjoyed casual after-work bonding in the company of like-minded people. The parties quickly grew, and soon Laurel had 4,000 of New York's top media talent on her email list. After creating a website in 1996 and adding features such as job listings, bulletin boards, classes, e-classes, media and a freelance marketplace, Touby's business began to take off. Today, the site also includes news, events and "learn" emails, as well as media industry blogs. More than 850,000 media professionals have registered for various mediabistro.com services around the world.
Laurel started her career at Young & Rubicam/NY in the media planning department. She left Y&R to become an editorial assistant at Working Woman, moved on to Business Week as a staff editor, and in 1993 began editing and writing a column on workplace issues for Glamour. She has covered everything from travel to business to breast cancer for a variety of publications, including New York, Travel + Leisure, Self, Redbook, McCall's, Family Circle, Good Housekeeping, Working Mother, and the New York Daily News. Born in Oahu, Hawaii, Laurel grew up in Miami (before South Beach existed) and graduated from Smith College with a degree in economics. |