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A co-founder of extrameasures, Ken Murray serves as the Executive Vice President of Business Development, and maintains responsibility for the day-to-day Program Management and Merchant Sell-In Efforts for extrameasures.
Prior to extrameasures, Ken was with Harte-Hanks Direct where he was Senior Vice President, Director of Client Services. Ken was responsible for Client Services and New Business Development for clients such as Verizon, AT&T, JP Morgan Chase Bank, Ameritech/SBC, Americast and Qwest Communications.
Ken also served as an Account Supervisor at the Direct Marketing Group, where he was a key member of the team that created and launched the Echo award-winning Chemical Bank Liberty Visa Affinity credit card campaign.
Ken has significant expertise in developing, launching and managing prepaid loyalty programs for Telemarketing and Financial Services Companies. His expertise includes direct response advertising, print and card production, inbound and outbound customer service, database analysis and operations management. | 