As Vice President of the Financial Services vertical, Kathleen Waldvogel is responsible for defining Proxicom's strategic approach to the interpretation and execution of that strategy. She serves as the company's key industry expert, providing account oversight and visionary leadership. Kathleen is a seasoned professional with more than 19 years of experience working with and for financial services companies of all sizes, including Citibank, JPMC/BankOne, Champion Mortgage, Sallie Mae Home Loans and RBC Financial, where she held the position Manager of eBusiness. She has over six years of experience in interactive marketing, most recently as the Director of Client Services for Enlighten, where she specialized in assisting clients in achieving creative and effective alignment of their business goals with cutting-edge technologies. In addition, Kathleen held the position of Regional Sales Director for Leadfusion, a leading provider of eMarketing software for financial services providers. Throughout her career, she has implemented innovative marketing strategies;enhanced client, vendor and partner relationships; and coordinated the acivities of her team. Her experience includes working in the fields of Internet and multi-channel lead generation, online strategy, business line and product development and coordination, systems integration and software development. |