Karin L. Bursa, vice president of marketing at Logility, oversees the company's market positioning and strategy development as well as the creation and execution of marketing programs for Logility Voyager Solutions, the company's full suite of collaborative commerce solutions to optimize the supply chain. Ms. Bursa has more than 20 years of experience in the development, support and marketing of software solutions to improve and automate enterprise-wide operations including business-to-business, supply chain management, manufacturing, financial, field service and asset management. She began her career as a consultant for Accenture (formerly Andersen Consulting) where she focused on the manufacturing and telecommunications industries. Ms. Bursa speaks frequently at industry conferences and has been at the forefront of innovative demand-driven manufacturing, supply chain management and B2B collaboration initiatives such as Flow Manufacturing, the Voluntary Interindustry Commerce Standard (VICS) Collaborative Planning, Forecasting and Replenishment (CPFR) guidelines. She is an active member of several manufacturing industry organizations including VICS, APICS and CSCMP. |