Joseph P. Durrett began his career in brand management at Procter & Gamble. From there he moved to Kraft Foods where he became President of Grocery Products and Senior Vice President for worldwide sales. Joseph left Kraft to become President and CEO for NYSE listed Advo, Inc., America's largest direct mail company. Subsequently, he was CEO of NASDAQ listed Broderbund Software which lead the development of family productivity, educational, and entertainment software. Following Broderbund, Joseph served as Chairman and CEO of Information Resources, Inc., the leading supplier of analytics as well as market research to the worldwide consumer goods industry.More recently, Joseph lead a successful publicly traded contingent value rights trust and is a consultant to consumer focused businesses. |