John's 20+ years business experience is divided evenly between senior executive positions, and corporate strategy consulting. His consulting career began at Bain & Company, where he worked on a wide range of industries. After Bain, he became senior vice president of marketing at Smith & Hawken. In later executive and ownership roles, he led marketing and business development efforts, with significant joint venture, licensing and acquisition experience. John leads the strategy practice at SRG and has been deeply involved in the health and wellness arena including natural, organic, and functional food and beverages. He has also done considerable work around sustainability. He is a frequent guest speaker at industry conferences including The Grocery Manufacturers Association, Natural Product Expo, Healthy Food Europe, Nutracon, and the NBJ Newport Summit. He earned an MBA from Yale University in Competitive Strategy.