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John Gamble founded Tenacity in 1986 shortly after serving as Vice President of Marketing for the Healthcare Nutrition Services division of Aramark Corporation, Philadelphia, PA. While at Aramark, John was confronted with a lack of available third party consulting expertise in helping service companies stem client attrition and improve their relationships with their existing client base. He founded Tenacity and developed Clients for Life to fill this specific need. Today, he is widely regarded as the nation’s leading client retention expert overseeing training and consulting services to companies throughout the world. John published his first book "What Your Clients Won’t Tell You ... And Your Managers Don’t Know" in 1995.His second book, "Why Good Clients Fire Great Companies", was published in 2001. He continues to devote himself to research into client retention and to lending his expertise to Tenacity’s client engagements. John is an outstanding speaker and represents Tenacity at corporate and association meetings around the world. He holds an undergraduate degree from Robert Morris College and did his graduate work at the State University of New York. John is married with three daughters and lives in Roswell, Georgia. | 