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President and CEO Jim Harford, a former president of The Seven-Up Company, has more than 30 years of experience in senior management positions of some of the beverage industry’s largest companies. His expertise and skill were demonstrated in the remarkable growth achieved at the companies he managed previously. Jim Harford, based on his years of experience in the beverage industry, had been researching and working in the development of various enhanced waters when he became aware of a group of structured/clustered waters. His interest in creating a newsuper hydrating water as well as functional food beverage line extensions began to grow. After receiving confirmation of the health and hydration benefits gained from drinking structured water, he formed EON Beverage Group, Inc. in August, 2002, and has focused his energies on developing and bringing to market the most efficacious products in this new and emerging category | 