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Jenny Chang co-founded Trend Micro with her husband Steve Chang and has continued to be actively involved in Trend Micro's growth. As the senior executive vice president Chang supervises the office of the CEO and is in charge of internal communications and corporate culture.
In 1988 Chang worked as Trend Micro's first U.S. marketing director. She relocated to Japan in 1993 to help build Trend Micro's corporate headquarters there. Chang oversaw the campaigns that made Virus Buster (PC-cillin) Japan's number one antivirus desktop product capturing more than 70% of the desktop antivirus market. Chang also helped establish Trend Micro's leading position in the corporate market where site licenses continue to grow at rapid rates. In 1997 Chang relocated to Taiwan and established Trend Micro's global corporate marketing team with a major focus on building Trend Micro's brand awareness.
Prior to founding Trend Micro Jenny Chang worked in marketing at Hewlett-Packard Taiwan was chief editor of Common Wealth Publishing and was the marketing director of AsiaTek Computer. Chang graduated from National Taiwan University in Taiwan and Lehigh University Pennsylvania where she majored in information science. | 