|
Elaine brings more than 20 years of PR savvy and dedication to her clients. Known as the smart, pragmatic voice of reason when chaos reigns, she has been instrumental in establishing some of the biggest and best brands in technology, including Adobe Systems, Apple Computer, Business Objects, Novell, and Oracle, among others.Whether a client is in its infancy or celebrating 25 years in business, Elaine advocates a proactive approach toward obtaining coverage and building media and influencer relations. Trained by the father of high-tech public relations, Regis McKenna, Elaine has applied her own signature to those tried-and-true rules of excellence in communications. Elaine’s expertise in developing sound messaging and positioning, along with her ability to motivate teams toward a clear, focused objective, helped propel each company into its market segments with gusto. | 