Derek comes to ContextWeb with 7 years of experience in designing, building, and successfully marketing web applications aimed at a mass market audience. His knowledge of user-driven interaction design makes him an ideal leader for the ADSDAQ product line as ContextWeb widens its strategic focus to include the fat tail of both the Publisher and Advertiser markets. Prior to joining ContextWeb, Derek worked at Register.com, Inc., a domain name registrar and web hosting company, where he was the Director of Product Management. Derek joined Register.com when it sold only domain names, and he built out the web hosting product line which included the do-it-yourself site builder WebSiteNOW!, technical web hosting, and a full-service professional site design service. Derek also led a major project to completely redesign the user experience of the purchase funnel and the account management system at Register.com. Derek holds a B.A. degree in Economics and Anthropology from Columbia University. |