Cindy Lundin Mesaros is responsible for Bellrock Media’s marketing strategy, planning and activities, including branding, product management, content production, public relations and promotions. At Moderati, Mesaros created the identity for the Modtones polyphonic ringtone services, launched in the summer of 2002, as well as the Moderati corporate identity in 2005. She also conceived and directed the launch of Mobile Faker, Moderati’s newest social entertainment service. Mesaros previously directed branding, advertising, promotions and public relations for online music provider Listen.com, solidifying awareness with their target market of young music fans and striking partnerships with independent record labels. As the first employee of Internet recruiting start-up Career Central, Mesaros created the company's identity, built promotional partnerships with 50 business schools and an enrolled base of 35,000 MBA job candidates. Mesaros’ background includes stints in sports and non-profit marketing. Mesaros holds a B.S. in business administration from U.C. Berkeley and an MBA from the Kellogg Graduate School of Management at Northwestern. |