Cindy Lundin Mesaros is responsible for Moderati's marketing strategy, planning and activities, including branding, product management, content production, public relations and promotions. Cindy created the identity for the Modtones polyphonic ringtone services, launched in the summer of 2002, as well as the new Moderati corporate identity in 2005. She is particularly proud to have voiced the original "incoming booty call" ringtone for Modtones.Cindy previously directed branding, advertising, promotions and public relations for online music provider Listen.com, solidifying awareness with their target market of young music fans and striking partnerships with independent record labels. As the first employee of Internet recruiting start-up Career Central, Cindy created the company's identity, built promotional partnerships with 50 business schools and an enrolled base of 35,000 MBA job candidates. Her background also includes stints in sports and non-profit marketing. Cindy holds a B.S. in business administration from U.C. Berkeley and an MBA from the Kellogg Graduate School of Management at Northwestern. |