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Mr. von der Linden held leadership positions at various marketing information suppliers. Most recently as Vice President, Group Client Director for the Nielsen Company, Mr. von der Linden was responsible for developing business building solutions for large Consumer Packaged Goods (CPG) companies. Those solutions involved leveraging the vast set of tools within the Nielsen family focusing on market mix modeling, target identification, targeted media, retail execution strategies and programs, qualitative and quantitative research. Before joining the Nielsen Company, Chris held a Senior Vice President role at Spectra in the Client Service Department where he directed one third of the manufacturer business across the country. Prior to Spectra, Mr. von der Linden held a variety of sales, micro-marketing, and category management roles with Ralston Purina and Nabisco Foods Group. Mr. von der Linden holds a B.S. degree in Marketing from St. Louis University where he played baseball for four years at the varsity level. | 