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Since joining Opinion Dynamics Corporation in 2001, Chris Anderson has directed hundreds of projects in a variety of industries and sectors. He specializes in customizing research projects that enable his clients to both understand how people think, and then develop strategies to shape opinions and change behavior.
Mr. Anderson's work in the public policy sector has been used in the planning and strategy development for campaigns on a range of topics including health care, environmental issues, taxing and spending, education, reform of laws governing the sale of alcohol, among others. Mr. Anderson also helps a variety of association clients understand the drivers that keep their members satisfied, and identify the benefits, services and messages that will attract new members. In the education sector, Mr. Anderson provides universities, colleges and independent high schools with customized market research to help boost alumni giving, increase student applications and matriculation, and to strengthen internal and external communications.
Mr. Anderson is also an experienced political pollster, having worked for candidates at the local, state, and national level, including Senator John Kerry's 2004 presidential campaign. He occasionally appears on national television, providing analysis of ODC polling results on the FOX News Channel.
Mr. Anderson received a master's degree from Columbia University, where his studies focused on statistical analysis, public opinion, and political science. He received a bachelor's degree in English from Colby College. Prior to joining ODC, Mr. Anderson worked for Kiley and Company, the national political polling firm. | 