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Mr. Richardson was elected as Sr. Vice President Marketing, Chief Marketing Officer, and Director on December 2, 2005. From April 2004, he served as Chairman of the Board, President, Chief Executive Officer, and Treasurer of African American Medical Network, Inc., which network was acquired by the Company in November 2005. From March 2001 to April 2004, Mr. Richardson served as Director of Healthcare Marketing with Footsteps, LLC, a marketing and advertising agency specializing in culturally relevant, customized
communications targeting the multicultural marketplace. Footsteps, LLC is the multicultural communications company affiliated with Omnicom, one of the world's largest advertising agency holding companies. From March 1996 to February 2001, he was President of TRIAD/TRG, Inc., a marketing and advertising communications company specializing in the African American market providing market research,
public relations, sales promotion, and strategic planning to Fortune 1000 companies, the healthcare industry, and government agencies. He is a marketing and communications expert who has specialized in the urban consumer market for more than 25 years. His special expertise in the African American consumer
market has led to many accomplishments, including: (i) creating award winning, image enhancing, communications and community outreach campaigns that successfully generated bottom-line results; (ii) implementing successful communications programs for healthcare clients to educate and inform target
audiences about best practices, preventative care, and treatments for asthma, AIDS, stress and high blood pressure, and diabetes; and (iii) corporate involvements with assignments in managerial market research positions at Squibb, Beechnut, and Lever Brothers. In 1972, Mr. Richardson founded the first marketing research company in the United States to focus exclusively on the Black and Hispanic consumer markets. Mr. Richardson has been a regular lecturer on relationship marketing and has taught seminars on marketing and promoting healthcare awareness and preventative care to urban consumers for the New York Department of Social Services. | 