Bruce Mosley is vice president for Millsport Motorsports, the motorsports consulting division of Millsport. In his current role, Mosley manages Sunoco's NASCAR industry partnerships and oversees media buying, corporate event planning and execution, and in-market merchandising.
Prior to joining Millsport in 2004, Mosley served as vice president, sponsorship, for Chip Ganassi Racing, where he was responsible for the overall management of the Coors Brewing Company's racing program. He also managed the program's partnerships with Dodge, Proctor & Gamble (Prilosec OTC), Snap-On, Kennemetal, Lincoln-Electric, and Freightliner.
From 1997-2001, Mosley served as director of sponsorship for International Speedway Corporation (ISC) where he managed ISC consumer marketing initiatives, directed sales management of the Motor Racing Network (MRN), and developed marketing partnerships for Grand American Road Racing.
Mosley began his career with the Campbell Soup Company as an account executive for Winn-Dixie managing brand promotions in North Florida and South Georgia.
Mosley, who was inducted into the Who's Who of Marketing Executives in 2004, earned a bachelor's degree from Florida State University and did graduate study in business adminstration at Stetson University.
Watch Bruce's "TMA Minute" vodcast episode with Dan Belmont, CMO of The Marketing Arm. |