Bob has special expertise in strategic planning and integrated marketing communications. His 22 years on the agency side includes experience in numerous consumer and business-to-business categories obtained during stints at Howard, Merrell & Partners (Raleigh), McCann-Erickson and Cramer-Krasselt. Not to mention Meyer & Wallis, where he has worked on three separate occasions. Bob's undergraduate work was in Liberal Arts - English and French - at the University of Wisconsin (Madison and Milwaukee). He also attended the Sorbonne (Paris) and did graduate work in the foundations of consumer behavior at Duke University. |