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Bob Ball is senior creative director at Merkle. In this position, Bob oversees both the direct-response strategy and results-driven creative for national nonprofit clients including, CARE, Prison Fellowship, The Salvation Army, and Food for the Hungry.
Bob studied philosophy, Latin and Greek at Macalester College and journalism at the University of Minnesota. After several years as a newspaperman, he discovered the joy of direct marketing. Today, after 20 ground-breaking years in the industry, Bob has become a sought-after speaker and judge for fundraising conferences and awards competitions. | 