Mathieu is responsible for driving brand and product strategy based on the company's new Lyris HQ integrated marketing technology platform. Most recently, Mathieu held the position of general manager and vice president of product and marketing at Corel Corporation. He was responsible for creating global marketing and product strategies for a wide range of software products targeted at consumers, businesses and professionals. Mathieu also built Corel's integrated marketing team, driving demand across both online and offline channels and implemented the company's first-ever system for closed-loop tracking of marketing performance. Mathieu held a variety of senior management positions at Corel Corporation, Adobe Systems Incorporated, Gartner Group and a range of other companies. He received his MBA from Athabasca University in Canada in 1999, and his Bachelor of Commerce degree from the University of Alberta in 1989. |