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Bill Dey brings his in depth knowledge of the golf and sports industries through his success stories as a Forzani’s Group Senior VP of the wholesale division (www.forzanigroup.com), and Senior VP and General Manager of Tommy Armour/RAM golf company. Bill’s particular expertise is in the global sales, marketing, product development, commercialization, supply chain management, and licensing. During his management Tommy Armour’s sales increased from $400k to $48 million in a period of 32 months. Bill will bring on board 6 to 8 master reps, who currently control significant percentage of the sales to over 2500 off-course specialty retailers and an additional 2,500 top green-grass customers nationwide. The key reps have already agreed to join the E21 team, once the financing has been secured. | 